Privacy Policy

Last Updated July 25, 2022

At Fortis Labs dba Cows vs Aliens (referred to as “Fortis,” “us,” “our” or “we”), we recognize that your privacy is important. Cows vs Aliens’ Privacy Policy (referred to as “Policy”) discloses the privacy practices for and all other Cows vs Aliens websites, applications, products, services, and sales transactions (collectively referred to as the “Products”). This Policy explains how your personal information is collected, used, and shared. This Policy is designed to be read in connection with the Terms of Service. By accessing or using our Products, you agree to be bound by the Terms of Service and this Policy.

1. How and What Information We Collect

We do not collect any information about you unless you voluntarily provide it to us by visiting our Site, completing a transaction on our Site for the purchase of our Products, or communicating with us. When you browse our websites, we automatically receive aggregate information about your computer’s internet protocol (IP) address and the type of computer and web browser you use. When you purchase Products from our websites as part of the buying and selling process, we collect the personal identification information you give us such as your name, address, email address, telephone number, and credit card payment information. We may also collect other personal information from you as a result of your communications with us and interactions on our website under the Terms of Service.

2. How We Use Your Information

When you use our Site and engage in a transaction, we use your personal information to complete payment, deliver purchased Products, communicate with you regarding the transaction, enhance the operation of our Site, improve our internal marketing and promotional efforts, statistically analyze Site use, improve our product offerings, and customize our Site’s content, layout, and services. When you provide your personal contact information, such as your email address, we may use this information to deliver newsletters, promotional offers and other useful information to you. Finally, we may use the information you provide to us to provide non-promotional notices, resolve disputes, troubleshoot problems and enforce our agreements with you, including our Site Terms of Service, and this Policy.

BY USING THE SITE, YOU GIVE YOUR CONSENT THAT ALL PERSONAL DATA THAT MAY BE PROCESSED BY US IN THE MANNER AND FOR THE PURPOSES DESCRIBED HEREIN. IF YOU DO NOT AGREE TO THESE TERMS AND CONDITIONS, DO NOT USE THE SITE. When you provide your personal contact information, such as your email address, you are given your affirmative consent to receive promotional communications from us. If you change your mind after you provide your affirmative consent, you may withdraw your consent on the Site or by contacting us (see contact information below) with an unsubscribe notice. If we send you any commercial communication via email, we will also provide an unsubscribe mechanism therein. Please allow up to 10 days for us to process any unsubscribe request.

4. Disclosure to Third Parties

We have made contractual arrangements with affiliates, service providers, partners and other third parties (“Service Providers”) to process your Personal information on our behalf. Our Service Providers may need to use some of your information in order to perform tasks between our respective sites and to deliver products or services to you or to us. For example, we must release your credit card information to the card-issuing bank to confirm payment for Products purchased on the Site, release your address information to the delivery service to deliver products that you ordered, and provide order information to third parties that help us provide customer service. Other Service Partners include third parties who operate and maintain our Site and provide marketing services. In general, the Service Providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to you or us.

Many of our third-party Service Providers, such as payment gateways and other payment transaction processors, have their own privacy policies governing the information we are required to provide to them for your purchase-related transactions. For these providers, we recommend that you read their privacy policies, so you can understand the manner in which your personal information will be handled by these providers. In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction other than either you or us. So, if you elect to proceed with a transaction, then your information may become subject to the laws of the jurisdiction(s) in which that Service Provider or its facilities are located.

As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act. We encourage our Service Providers to adopt and promote strong privacy policies. However, the use of your information by our Service Providers is governed by the respective privacy policies of those providers in the country in which they reside and is not subject to our control. Except as otherwise discussed in this Policy, this document only addresses the use and disclosure of information we collect from you. We are not responsible for the policies or practices of third parties.

Our Products may include links to the websites of our business partners, vendors, advertisers or other third parties. These other websites are outside of our control. Please be aware that these websites may collect information about you and operate according to their own privacy practices which may differ from those contained in our Policy. We encourage our users to read the privacy policies of each and every website and application that they interact with. We do not endorse, screen, or approve, and are not responsible for the privacy practices or content of such other websites or applications. Visiting these other websites or applications is at your own risk.

Our Products may also contain links and interactive features with various social media platforms. If you already use these platforms, their cookies may be set on your device when using our Products. You should be aware that Personal Information which you voluntarily include and transmit online in a publicly accessible blog, chat room, social media platform or otherwise online, or that you share in an open forum may be viewed and used by others without any restrictions. We are unable to control such uses of your information when interacting with a social media platform, and by using such services you assume the risk that the Personal Information provided by you may be viewed and used by third parties for any number of purposes. Please be aware that our Discord, Twitter and Instagram accounts are subject to the Privacy Policies of those repective platforms. All information that we provide to or receive from those platforms will be protected under this Privacy Policy, but the platforms are responsible for protecting that information on their platforms.

6. Sale of Your Information

When you visit and interact with our Site, certain third parties, such as Google, may receive access to your personal information for the purpose of providing you online advertising personalized to your interests, based on the websites you visit before and after you visit our Sites. We do not otherwise sell, share, rent or trade the Personal Information that you provide to us. If you are a California or Nevada consumer, you may opt out of being tracked by Google and similar third parties.

7. How We Use Cookies

We will store cookies on your computer in order to collect certain data about our users and to customize certain aspects of your specific user experience. A cookie is a small data text file which is stored on your computer that uniquely identifies your browser. Cookies may also include additional personalized information, such as your IP address, browser type, the server your computer is logged onto, the area code and zip code associated with your server, and your first name to welcome you back to our Site. We use the following different types of cookies:

  • Essential: These cookies are required to use our website. For example, essential cookies allow you to add items to your cart and checkout.
  • Performance: These cookies track how you interact with our website. For example, performance cookies help us monitor aggregate site usage metrics to let us know which pages on our website load slowly or are not optimized for mobile use. We use this information to make improvements to your user experience.
  • Functionality: These cookies track information about you to make our website easier to use and navigate after your initial visit.
  • Marketing and Advertising: These cookies help us personalize the transaction-related services we make available to you.

Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some aspects of the Site may not function properly if you elect to disable cookies.

8. Do Not Track

Some browsers have a “do not track” feature that lets you tell websites that you do not want to have your online activities tracked. We currently do not respond to browser “do not track” signals.

9. Security of Your Information

We have adopted reasonable physical, technical, and administrative safeguards to help prevent unauthorized access to your personal information from other users of our website and from malicious external users and software. Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we strive to protect your personal identification information, you acknowledge that: (a) there are security and privacy limitations inherent to the Internet which are beyond our control; and (b) the security, integrity and privacy of any and all information and data exchanged between you and us through this Site cannot be guaranteed.

10. Retention of Your Personal Information

We will retain your personal information for as long as needed to provide you products or services, comply with legal obligations, resolve disputes, and enforce our agreements.

You must be at least 18 years old to use this Site to purchase Products. We do not knowingly direct our products to children or collect, use, or disclose information about minor visitors. If you use our Site to make a purchase, you represent that you are at least the age of majority under the laws of the jurisdiction of your place of residence or that you are the age of majority under the laws of the jurisdiction of your place of residence. If you believe your child has provided us with Personal Information, please alert us at [email protected]. If we learn that we have collected Personal Information from a minor, we will promptly take steps to delete such information and terminate the minor’s account.

12. Rights of California Residents

If you are a California resident, you have the right to request access to information, request the deletion of information, request Fortis Labs disclose information, and request information about how Fortis Labs sells or discloses your information to third parties for a business purpose. Regarding information we sell or disclose to third parties, you have the right to opt out of such sale or disclosure at any time. You can exercise your right to opt out on our website by emailing us at [email protected].

13. International Users

Our Products are intended for users from the United States and those not governed by privacy policies of other countries. DO NOT SEND US INFORMATION UNLESS YOU CONSENT TO THE APPLICATION OF THE LAWS OF THE UNITED STATES OF AMERICA, AND TO STATE LAWS, AS APPLICABLE, AND TO THE USE AND DISCLOSURE OF YOUR INFORMATION CONSISTENT WITH THIS PRIVACY POLICY. If you use our Site from outside the United States to purchase Products you will be transferring data to us in the United States, and your use will constitute your unambiguous consent and agreement that the transfer is freely given in compliance with the laws of the country where you are accessing and using our Site. Prior to making a purchase, you may wish to consult a lawyer to determine your rights under applicable laws. Nothing here or anywhere on this Site is intended as a substitute for qualified legal advice. You have the right to not make a purchase and to stop using this Site, and to contact us to remove any personal identification information we may have received from you during your prior use of this Site.

14. Removal of Personal Identification Information Upon Request

We will process requests to our email contact address to remove personal identification information (PII) from our website and databases in a reasonable period of time after the request.  Please allow up to 10 days for us to process any unsubscribe request.  While we will do our best to process all unsubscribe requests within the time frame discussed in this Policy, we do not guarantee that some inadvertent communications will be sent to you due to technical issues.  Any requests for removal of the PII of minors, international visitors, users from California or other states, or generally for any purpose, we will complete action on that request and notify you of the removal of the information in a reasonable period of time.

15. Changes to Our Privacy Policy

We reserve the right to change this Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are responsible for ensuring we have an up-to-date active email address to contact you. You are advised to review this Privacy Policy periodically for any changes. Your continued use of the Site to browse or purchase Products available through this Site, or to communicate with us, after such modifications will constitute your acknowledgment of the modified Policy and your agreement to abide and be bound by the modified Policy(ies). Changes to this Privacy Policy are effective when they are posted on this page.

16. Contact Information

If you have any questions or concerns regarding this Privacy Policy, please contact us at: Fortis Labs, 11108 Zealand Ave N, Suite 208, Minneapolis, MN 55316; Email: [email protected]